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Fillmore to become GreenMark Equipment

Fillmore Equipment, Gilsinger Implement, and Howard and Sons have merged to become GreenMark Equipment Inc. As GreenMark Equipment, the John Deere dealership group will have 16 locations in Southwest Michigan and Northern Indiana.

“All three companies have been successful, but fast-paced changes in the agriculture and turf industries mean we have to use resources wisely to remain stable and keep growing,” said Ken Timmerman, an owner of Fillmore Equipment. “By coming together as one company, we’ll continue to be at the forefront of the industry. Our dedicated employees are what made these companies successful, and we’re excited that GreenMark now has a team of over 400 people.”

GreenMark will benefit from improved efficiencies, broader availability of talent, streamlined facility and operating costs, and increased employee investment. Customers will see economic benefits and increased convenience including:

·        Greater parts availability, service, and support;

·        Training and support in advanced technology;

·        Greater selection of equipment inventory;

·        Access to GreenMark’s entire network of community dealerships

“It’s a new company with the same great people,” said Paul Gilsinger, an owner of Gilsinger Implement.

GreenMark is proud to uphold the same values on which all three companies have built a reputation for driving agricultural advancement and innovation.

“It’s a great opportunity for us, Mark Howard, an owner of Howard and Sons, said. “GreenMark Equipment will remain a family-owned company with a local focus, benefitting from the resources of a larger dealership. It’s a win-win for the community and our staff.”